it's time to TAKE YOUR GUESTS BACK
We Turn Hospitality Brands Into Guest Magnets
We help hotels, dining establishments, and travel brands grow through direct connections with their guests. With over 10 years of experience and deep roots in African hospitality, we blend powerful storytelling with smart systems — from direct booking platforms to operational automations. The result? Visibility, lifelong guest relationships, and measurable results that move your business forward.
Driving Tourism Forward
Is Your Travel Brand Reaching Its True Revenue Potential?
In African hospitality, visibility alone doesn’t build success,relationships do.
At 2 Smart Girls, we help travel brands and dining establishments transform awareness into action. Through brand storytelling and operational optimisation, we deliver direct bookings, lifelong guests, and measurable results beyond the OTAs.
Who We Work With
We partner with brands across the full spectrum of hospitality and tourism — from the places guests stay to the journeys and experiences that move them.
Our clients include:
Accommodation Facilities
hotels, resorts, lodges, guesthouses, boutique stays, and serviced apartments.
Dining Establishments
restaurants, cafés, bars, and culinary collectives within the travel and leisure ecosystem.
Transportation Services
airlines, car hire companies, rail and sea cruise operators, and private charter services.
Experience Curators
travel agencies, tour operators, event tourism specialists, and destination experience designers.
Tourism Development Bodies
destination marketing organisations (DMOs), tourism boards, and regional development agencies.
Lifestyle & Leisure Brands
wellness retreats, cultural attractions, shopping and entertainment destinations connected to travel.
Hospitality Tech & Service Providers
property management platforms, booking systems, and guest engagement technologies.
Who We Work With
We partner with brands across the full spectrum of hospitality and tourism — from the places guests stay to the journeys and experiences that move them.
Our clients include:
Accommodation Facilities
hotels, resorts, lodges, guesthouses, boutique stays, and serviced apartments.
Dining Establishments
restaurants, cafés, bars, and culinary collectives within the travel and leisure ecosystem.
Transportation Services
airlines, car hire companies, rail and sea cruise operators, and private charter services.
Experience Curators
travel agencies, tour operators, event tourism specialists, and destination experience designers.
Tourism Development Bodies
destination marketing organisations (DMOs), tourism boards, and regional development agencies.
Lifestyle & Leisure Brands
wellness retreats, cultural attractions, shopping and entertainment destinations connected to travel.
Hospitality Tech & Service Providers
property management platforms, booking systems, and guest engagement technologies.
Stories That Sell
Our Approach to Hospitality Growth
Every successful hospitality brand starts with a smart, repeatable process.
At 2 Smart Girls, we guide hotels, resorts, and travel brands through six key stages: from uncovering insights to activating strategies that drive bookings, loyalty, and long-term brand growth
Services Overview
Strategy. Story. System.
The three pillars behind every smart hospitality brand we build.
Brand Strategy
Clarify your positioning and define the emotional journey your guests will choose to book directly.
Hospitality Marketing
Build trust and recognition that bypass third-party platforms.
Technical Support
Connect your story to the systems that power conversion and guest data ownership.
Hospitality Marketing
Where strategy meets storytelling.
We turn your brand presence into performance — designing campaigns that drive direct bookings, build awareness, and deepen loyalty. From content and social storytelling to digital advertising and SEO, we help hospitality brands grow smarter and connect more meaningfully.
- Content & Social Marketing
- Paid Digital Campaigns
- SEO & Content Strategy
- Email & CRM Automation
- Influencer & UGC Partnerships
Technical Support & Systems
Where back-end meets brilliance.
We build and optimise the systems that power your guest experience — from property management integration to direct booking automation. Our team helps you simplify operations, improve UX, and own your guest relationships before, during, and after every stay.
- Direct Booking System Setup
- Website Design & UX Optimisation
- Property Management Integration
- Data & Performance Reporting
- Continuous Technical Support
Services Overview
Real Partnerships. Real Results.
We’re proud to work with visionary hotels, resorts, and travel brands across Africa and beyond. Here’s what they say about partnering with 2 Smart Girls.
Let’s Talk Growth
Take your guests back — and your profits with them.
Ready to reclaim your guests, your data, and your revenue?
We help hotels, resorts, and luxury brands across South Africa build direct bookings, streamline systems, and grow smarter every season.